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Success Story
Kapital Bank

Kapital Bank Turned Data Into Growth

35+

COUNTRIES COVERED

600+

MILLION END USERS CONNECTED WITH

20+

BILLION EVENTS PER DAY

Industry

Banking

EVAM is a great platform for building increment by configuring real-time scenarios based on events and actions, using multiple channels and logics.
Profile

Tarana Teymurova

Retail Products and Cross-Sales - Product Manager

How Kapital Bank achieved success with Evam

Kapital Bank is Azerbaijan’s largest financial institution, serving more than 5 million individuals and 22,000 businesses through an extensive network of 120 branches and 50 departments. Despite its 150-year history in banking and its leadership, the bank faced challenges in leveraging vast customer data, as traditional tools struggled to deliver real-time insights while ensuring privacy, compliance, and scalability.

To overcome these obstacles, Kapital Bank turned to Evam for a powerful real-time engagement solution. By integrating Evam’s cutting-edge capabilities into its systems, the bank was able to:

  • Launch and manage 96 active real-time scenarios, enabling hyper-personalized, cross-channel interactions.

  • Drive +16% incremental deposit sales compared to traditional bulk send-outs.

  • Achieve a +2.5% uplift in cash loan sales through well-timed, real-time offers.

  • Boost app downloads by 6% daily for first-time users and 15% overall through targeted outreach.

Fill out the form to download the success story and discover how Evam’s real-time solutions can deliver exceptional results for your customer engagement game.

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Real-life examples of real-time marketing excellence

  • 4× faster. 10× smarter. 100% real-time Moldcell now turns every customer signal into the right action with Evam./resources/success-story/how-moldcell-runs-real-time-marketing-with-evam
    4× faster. 10× smarter. 100% real-time Moldcell now turns every customer signal into the right action with Evam.
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    4× faster. 10× smarter. 100% real-time Moldcell now turns every customer signal into the right action with Evam.
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  • LC Waikiki boosted conversions using Evam’s real-time engagement platform achieving a 20% lift in average order value by turning abandoned carts and favorited items into purchases through personalized, behavior-based campaigns./resources/success-story/how-lcw-is-boosting-conversions-with-evams-real-time-engagement
    LC Waikiki boosted conversions using Evam’s real-time engagement platform achieving a 20% lift in average order value by turning abandoned carts and favorited items into purchases through personalized, behavior-based campaigns.
    July 9, 2025
    LC Waikiki boosted conversions using Evam’s real-time engagement platform achieving a 20% lift in average order value by turning abandoned carts and favorited items into purchases through personalized, behavior-based campaigns.
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  • tbi bank boosted onboarding, doubled conversions, and cut costs using Evam’s real-time engagement scaling from 200K to 5M+ messages monthly without adding headcount./resources/success-story/how-tbi-bank-doubled-conversions-with-real-time-engagement
    tbi bank boosted onboarding, doubled conversions, and cut costs using Evam’s real-time engagement scaling from 200K to 5M+ messages monthly without adding headcount.
    Apr 3, 2025
    tbi bank boosted onboarding, doubled conversions, and cut costs using Evam’s real-time engagement scaling from 200K to 5M+ messages monthly without adding headcount.
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  • ABB Bank revolutionized customer engagement with 40+ active scenarios, 1.5M customers reached monthly, and 25M AZN in cash loan sales in just 3 months. Discover their real-time success story./resources/success-story/evam-x-bank-abb-upsell-growth-success-story
    ABB Bank revolutionized customer engagement with 40+ active scenarios, 1.5M customers reached monthly, and 25M AZN in cash loan sales in just 3 months. Discover their real-time success story.
    Jan 27, 2025
    ABB Bank revolutionized customer engagement with 40+ active scenarios, 1.5M customers reached monthly, and 25M AZN in cash loan sales in just 3 months. Discover their real-time success story.
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  • Jazz harnessed the power of its telecom data with PartnerUp launching 20+ real-time campaigns, empowering SMEs, and building an empowering partner ecosystem. See how Jazz transformed from a Telco into a ServCo and drove innovation./resources/success-story/jazz
    Jazz harnessed the power of its telecom data with PartnerUp launching 20+ real-time campaigns, empowering SMEs, and building an empowering partner ecosystem. See how Jazz transformed from a Telco into a ServCo and drove innovation.
    August 29, 2024
    Jazz harnessed the power of its telecom data with PartnerUp launching 20+ real-time campaigns, empowering SMEs, and building an empowering partner ecosystem. See how Jazz transformed from a Telco into a ServCo and drove innovation.
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  • By integrating real-time event processing and campaign tools, tbi bank delivered hyper-personalized experiences, boosted customer retention, and brought its new card product 'neon' to life. Learn how tbi bank redefined customer re-engagement with Evam. /resources/success-story/tbi-bank
    By integrating real-time event processing and campaign tools, tbi bank delivered hyper-personalized experiences, boosted customer retention, and brought its new card product 'neon' to life. Learn how tbi bank redefined customer re-engagement with Evam.
    August 26, 2024
    By integrating real-time event processing and campaign tools, tbi bank delivered hyper-personalized experiences, boosted customer retention, and brought its new card product 'neon' to life. Learn how tbi bank redefined customer re-engagement with Evam.
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