Success Story

How tbi bank doubled conversions with real-time engagement

2x

increase in campaign conversion rates

12%

onboarding uplift

11.9%

triggered offer conversion rate vs. 5.8% bulk

77%

of communications now via cost-effective channels

Industry

Banking

Solutions

Mobile & Web SDK

EEC & Surveys

Marketing Suite

Channel

Push Notifications

In-App Messaging

Voice (reduced usage)

Better data management and automated communications powered by advanced event processing are just a few benefits of our partnership with Evam. This collaboration enables us to enhance operations and customer experience in a increasingly complex environment. We remain committed to continuous growth and anticipating customer needs.

Igor Shumytskyi

Head of Reengagement Campaign Engineering, tbi bank

How tbi bank achieved success with Evam

tbi bank, a digital-first challenger bank with 2.4M+ customers across Southeast Europe, partnered with Evam to elevate its real-time engagement and customer journey automation. Facing challenges in onboarding, partner integration, and market education, tbi selected Evam for its agile deployment and powerful real-time ETL capabilities.

By leveraging over 100 automated scenarios with Evam’s Marketing Suite, tbi significantly improved onboarding success (up 12%), personalized customer interactions, and optimized campaign performance—doubling conversion rates and slashing communication costs by shifting 77% of traffic to low-cost digital channels.

Evam enabled the team to scale from 200K to over 5M messages/month without increasing headcount—transforming how tbi bank drives growth, engagement, and operational efficiency.

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